Trending: Unique Butterfly Jewelry | How to Wear the Best for Less

Until recently, whenever I mentioned jeweled butterflies to my colleagues, they would go running to their respective corners; it seems you either love ’em or hate ’em. I always thought I was in the second camp, but lately I have changed my mind. Like heart jewelry and shell jewelry, which have graduated from seasonal motifs to year-round must-haves, unique butterfly jewelry is now flying off the shelves and “collectibles” websites. Let’s take a look at some high-end and affordable examples.

Left to Right: Schiaparelli Spring ’19 at Paris Fashion Week. Butterfly Gown at NY Fashion Week. Naomi Watts at 75th Annual Venice Film Festival. GettyImages.

Butterflies on Runways & Red Carpets

There’s no doubt about it, butterflies are a hot trend this season…in printed fabrics, silk scarves, hats, bags, and jewelry. I saw this classic motif over and over at the Fall 2018 Ready-to-Wear collections, the Schiaparelli Spring ’19 show, and at Bridal Fashion Week in New York.

Mariah Carey at the 2018 AMAs plus Detail of one of Maria Carey's Butterfly Rings
Mariah Carey at the 2018 American Music Awards. Closeup of one of her signature Diamond Butterfly Rings. GettyImages

Superstar Mariah Carey, who has just joined the cast of “The Voice,” has long worn a butterfly jewelry ring as her personal signature. Mariah’s butterflies (she owns more than one) are made of white and rose gold with exquisite diamonds. If you’re a fan of this red carpet style, I found a similar ring in cubic zirconia for only $33.75 at Macy’s.

Sterling Silver and Diamond Accents Butterfly Ring. Photo Courtesy of Kay Jewelers.
Sterling Silver and Diamond Accents Butterfly Ring. Photo Courtesy of Kay Jewelers.

Silver Butterfly Jewelry

One of the most affordable ways to adopt the butterfly trend is with sterling silver, which is making a big comeback this fall. Kay Jewelers carries a silver butterfly ring with real diamond accents, for only $84.99.

Cubic Zirconia and Rose Gold Plated Butterfly Ring
Cubic Zirconia and Rose Gold-Plated Butterfly Ring, $33.75, at Macy’s.

Gold Butterfly Jewelry

For unique 14K gold and gold-plated butterfly designs, head to collectibles websites 1stdibs and RubyLane. Here you can often find one-of-a-kind and “gently loved” vintage pieces.

Left: Affordable butterfly brooch, signed KJL, by Kenneth Jay Lane on | Right: Precious Gemstone Butterfly Brooch by Designer Paula Crevoshay
Left: Collectible Butterfly Brooch, signed KJL, by Famed Costume Jewelry Designer Kenneth Jay Lane, $395, on Right: Precious Gemstone Butterfly Brooch by Fine Jewelry Designer Paula Crevoshay Photo Courtesy of

When it comes to butterfly collecting, my personal favorite is the butterfly brooch, which I pin to a jacket lapel as if it has just landed there. Legend has it that if a butterfly alights on you, you are blessed with good luck—so I’m giving butterfly brooches to all my loved ones this holiday season!

Rhinestone and Silvertone Butterfly
Blue Rhinestone and Silvertone Butterfly Pendant on

Butterfly Jewelry on Amazon

It’s no surprise that Amazon has one on the most extensive and affordable selections of butterfly-themed fashion jewelry around. For years, the online giant’s jewelry business has been steadily growing, and now it has announced a new jewelry division with its own nameplate, coming soon.

The silvertone butterfly pendant above, with pale blue rhinestones, would make a wonderful gift for all the ladies on your holiday gift list. It’s only $22.99 at

Van Cleef & Arpels Between-the-Fingers Butterfly Ring
Van Cleef & Arpels Two Butterfly Between the Finger Ring in White Gold and Diamonds, $23,000. Photo Courtesy of

While you’re shopping on Amazon, don’t forget to stock up on Connoisseurs Jewelry Cleaners, the #1 brand of jewelry fans, retailers, and jewelers alike. See this handy chart to learn which cleaners are best for every type of jewelry you own.

Did you enjoy this article? Read other articles on butterfly jewelry here at OBJ.


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