Are You Ready for Some Designer Football? In what has to be one of the most unusual match-ups since Beauty met The Beast, the Council of Fashion Designers of America (CFDA) has teamed up with the National Football League (NFL) to create 50 custom-designed footballs in celebration of Super Bowl 50 (February 7).
Fashion and Jewelry Superstars
CFDA members including jewelry superstars Eva Fehren, Irene Neuwirth, and Jennifer Meyer, were tapped to drape, dazzle and bejewel official NFL footballs, which will be auctioned off between now and February 14. Proceeds will benefit the NFL Foundation.
You can bid at home on these one-of-a-kind footballs at NFL.com/Auction, but expect to see very little traditional pigskin. The participating designers have disguised them in everything from gold tassels to studs and chains, buttons and black lace to colorful gemstones. At publication time the football bids were averaging between $500 and $600 each.
An Important Fundraising Initiative
“We are pleased to partner with the NFL…which highlights CFDA Members’ unique talents and passion for creativity while giving back to youth and important fundraising initiatives,” said Adam Roth, CFDA Director of Strategic Partnerships, in a statement. “With our collaboration, the NFL offers a unique take on the iconic football, particularly for women who care about fashion and also love the game.”
Tune in to Super Bowl 50 on February 7 at 6:30 p.m. (EST) on CBS. If you’re hosting a Super Bowl party, why not create a half-time game of your own by challenging your friends to match the fabulous footballs with their talented designers?
To see the complete lineup of Super Bowl 50 designer footballs, please click here.